Every press release I read announcing the collaboration made me madder and madder as well as sadder and sadder. I had mixed feelings about the whole concept and most of my thoughts were along the lines of "What has become of you, oh my beloved child?" and "Kohl's?!? For goodness's sake, why Kohl's?!" That is, until I actually saw the full collection on Kohls.com. The collection eliminates the high end ready-to-wear pieces from the Juicy Couture of yesteryear (think silk floral tank tops and patent leather skater skirts) and is simply an extension of the Juicy Couture aesthetic made known during the Pam and Gela/Early 2000's velour tracksuit era. In fact some of the pieces look like they came right off of JuicyCouture.com. I can't speak for the quality since I haven't seen any of the items in person, but aesthetically speaking Juicy Couture by Kohl's has the glamour and relaxed style of the original Juicy Couture brand. If you would've told me two months ago that I would actually buy or even like anything from the collaboration I would have laughed in your face and been slightly offended. Now I'm planning a trip across town to see my 3 favorite pieces from the collection, the "Juicy" cropped hoodie, the Greta flap crossbody bag, and the Claire buckle messenger bag in Iridescent Pewter in person and decide if they really are worth the plunge to the dark side.
Photos from Kohls.com and TheJewelJunkie.com